The Unauthorized Beyoncé Biography Will Be Better Than Any Authorized Biography Ever Could Be

TIME

Like many of her contemporaries in the entertainment industry, Beyoncé is a brand. And this brand has many facets: singer, dancer, entertainer, designer, philanthropist, wife, and mother.

Of course, Beyoncé is a person first, a brand second. But the force behind that brand — the carefully crafted public relations operation that helps rake in the cash — obscures the person that the brand is selling, presenting an altered facsimile of the person behind the brand. Consumers, meanwhile, are expected to equate that presentation with the person herself.

All of this is to say: today’s announcement that an unauthorized Beyoncé biography will hit bookstores in the fall of 2015 is welcome news for those interested in the woman behind the brand. Biographer J. Randy Taraborrelli, who will write the book, is no stranger to the mega-celebrity profile; his subjects over the last three decades have included Diana Ross, Frank Sinatra, Madonna…

View original post 381 more words

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s